Originating in 1850 in the far south of Norway, Høie has left an indelible mark on Scandinavian homes, consistently embodying top quality, good design, and an innovative spirit. Today, Høie stands among the most recognized brands in home textiles. The brand is celebrated for groundbreaking innovations, such as Høie's crepe – a renowned weaving technique introduced in the 1950s that creates air pockets, offering a bedding experience that feels "warm in winter and cool in summer," a concept pioneered by Høie. In 1957, they were pioneers in shrink-free treatment and emphasized attractive packaging, setting new industry standards. Today, Høie produces duvets and pillows at its modern Brekstad facility in Norway, upholding a tradition that has been ongoing since 1987. Despite changes, Høie remains committed to quality, rigorous testing, and first-class raw materials like 100% pure soft cotton. If you are seeking fresh bedding for a rejuvenating sleep, explore Høie's selection at Boozt.com. The Nordic online department store offers a meticulously curated range of Nordic brands and handpicked products.
Høie is a heritage Nordic brand with over 160 years of experience in crafting high-quality textiles. Its commitment to exceptional quality, thoughtful design, and innovation has established Høie as the most recognized name in bedding, duvets, pillows, and throws. As the first Norwegian company to focus on ready-made bed linens, Høie also introduced the world’s first colored duvet covers and sheets. Additionally, Høie revolutionized the industry by being the first to launch crepe fabric for bedding. This unique weaving technique creates air pockets between the body and bedding, making it “warm in winter and cool in summer”.
Høie offers a wide range of high-quality bedding and home textiles. Their core products include fiber and down blankets, pillows, and bed linens crafted from premium materials such as cotton, bamboo, and European duck down. The Downfeel pillow range is especially popular for its microfiber filling that mimics the softness of natural down. Woolen throws, made from 100% Woolmark-certified wool, bring a touch of Nordic elegance to any home. Høie products, made with Öko-Tex-certified materials and responsible practices, are ideal for allergy sufferers and anyone seeking durable options.