Upper lining: synthetic, leather upper for durability, style
Midsole: revlite midsole
Outsole: lugged rubber outsole inspired by 355 trail running shoe
Product information
From the rollout of technological advancements like improved cushioning and specialized outsole construction to the introduction of the iconic ‘N’ logo, the 1970s were a pivotal time in New Balance’s history. The 327 boldly reimagines the brand’s running heritage, with a contemporary-minded reworking of classic design elements that, individually, would be considered hallmarks of ‘70s simplicity. With an angular reworking of the aerodynamically minimalist wedge silhouette, asymmetrically applied, oversized ‘N’ branding, and a wraparound, trail-inspired lug outsole, the 327 sheds new light on the ‘70s as an era of innovation.
Key features
Enhanced traction
Streamlined silhouette
Oversized logo
Characteristics
Angular wedge silhouette
Wraparound lug outsole
Classic design elements
Target audience
Perfect for those seeking a blend of retro style and modern comfort in their footwear.
For more than 100 years, New Balance has been a brand focused on understanding the needs of athletes and designing products to match. From the early days of selling arch supports to police officers and waiters, to our current research with world-class athletes in our Sports Research Lab, we have always been consumed by the body in motion and dedicated to Making Excellent Happen every single day.
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