Bras

Shop your bra favourites on​line!

Are you one of those women who look forward to finally coming home after a long day, plunging down on the couch while taking off your bra? If you choose a bra that fits perfectly, you’ll completely forget that you’re even wearing one! In Boozt's underwear department store online, you’ll find plenty of bras that will fit under any outfit, such as push-ups, bralettes, sports bras and bras with or without underwires. Comfortable bras are the small detail that makes your dress or blouse look extra nice, which in turn makes you feel good! Explore our large selection of different designs and choose between several top brands online. Find your perfect size and buy your bra favourites today, and we’ll make sure that you get the order sent to you with fast shipping directly home to you. Don’t miss out on upcoming discounts and campaigns! Sign up for our newsletter with your email and be the first to know about sales, new collections and trendy news from brands such as Calvin Klein, Triumph, Sloggi and Hunkemöller. Know exactly what kind of bra you’re looking for? Use our smart filter and search for soft bras, strong colours, exciting fits and sizes.

Which bra size do I cho​ose?

When it comes to bras, they must fit. The bra shouldn't feel uncomfortable, the middle part in front should lie in the middle of the chest and the bra belt should sit parallel to the cups in front and not ride up the back. When the bra fits perfectly, it provides maximum support. So what bra size should you choose? The bra size consists of a number, which is the circumference under your breast and a letter from A and upwards, which is the size of the cup itself. To find out what cup suits you the best, simply measure the largest part of your bust and compare the measurements in the size chart on the website. Remember to hold measuring tape tight under the bust, as the bra belt often expands a bit after regular use and washing.

Did you know that you can fit in more than one size? Sister sizes are incredibly practical, as you get an extra chance to buy the bra you just have to have if it’s sold out in the size you were initially looking for. Finding your sister size is easy! Go down one size in circumference around the bust and up one cup size. This means that if you tend to use bras in 80B, you can test the size 75C and see if it fits just as well, or even better.

Pus​h up, bralette, full-cup or balconette? Choose the right bra for your outfit!

Since we usually wear bras under our clothes, it’s not as clear as a fashion statement like a dress or a handbag. But the truth is, that bras also have been just as influenced by fashion through the years. In the 1920s, the bra's main task was to press the breasts so that they would lay flatter to the body, while 10 years later when more tight fitting garments became trendy, there was more focus on bras with underwires that gave an uplifting silhouette. When the '80s came, the bra trends changed again, and big artists like Madonna made bras with lace and visible underwear popular in the fashion scene.

In most lingerie stores today, you’ll be able to find bra types for every desire. Push-up bras that lift and shape, bras in large sizes that support, sports bras that breathe and hold everything in place and bralettes in delicate designs and materials.

Popular bra categori​es online:

Push-up bra: Many people think that the push-up bra enlarges your bust, but the truth is that with padding in the right places, they just help shape them. Choose a push-up bra for that extra lift in your underwear drawer and silhouette!

T-shirt bra: These bras speak for themselves! With seamless cups and even padding, it provides a smooth surface under your t-shirt. Choose a t-shirt bra in your favourite colour whether it’s blue, purple or green for a colourful secret! A tip is actually to choose a red bra under your white t-shirts and shirts, as it will be less visible than a bra in white!

Sports bra: A sports bra is invaluable in your collection of athleisure wear. At Boozt you’ll find several bras for high-intensity training. Choose between sports bras with low, medium or high support. Explore brands that hold your breasts in place when jogging, jumping and doing burpees from popular brands such as PUMA, Reebok, Adidas, Under Armour and 2XU.

Wireless bras: For many women, bras without wires are everyday favourites! These soft and comfortable bras are available in both padded and non-padded models. Under the category of bras without wires and soft bras, you’ll find beautiful transparent mesh fabric, delicate lace and seamless variants.

Strapless bra: A bra without straps is perfect for your halter neck party dresses! If you have a blouse or dress with a large neckline but prefer to wear a bra with straps, you can take a look in our selection of balconette bras. The cups provide less coverage unlike a full cup bra and the balconette often has detachable straps so you can take them off, or keep the straps crossed in the back if you prefer that.

Nursing bra: Your breasts change throughout life. During and after pregnancy, they can become several sizes bigger. Then it might be time to shop for bras that will suit your new needs. In our category for nursing bras, you’ll find models where you can loosen the cups easily with one hand when it’s time to feed the newborn.

Sort through lingerie for women at Boo​zt

Beautiful, sensual, supportive and sexy. At Boozt you can explore comfortable bras and underwear sets for all your preferences. Found your perfect bra? For that extra sense of luxury, add a pair of matching panties! In our online lingerie store, you’ll find hipsters in organic cotton, soft brazilians with lace and maxi panties in wool. We want your underwear to last a long time. Therefore, remember to follow the washing instructions on the garment carefully. On a busy day, you don’t always have time to wash all your underwear by hand, so if you decide to put your favourite bra in the washing machine, remember to use a washing bag!

Don’t forget to take a look at our category of bra accessories. Here you’ll find nipple covers and strapless stick-on bras for your beautiful garments with open backs. Filter by lowest price and the highest discounts and fill your shopping cart with clothes, shoes, bags and accessories. Happy shopping!