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Founded in Lund in 2015, IAMRUNBOX creates motion-friendly backpacks and accessories for active people around the world. Founded by Kirill Noskov, the brand's mission is to make it easier to incorporate sports into busy lives. Noskov was inspired to create IAMRUNBOX when he changed his own life by incorporating running into his daily routine. The lack of suitable products for active people on the go led him to develop solutions rooted in Swedish design. The key to the brand's success is the perfect blend of comfort and functionality, making it effortless to stay active in your daily life. Leading Nordic online department store Boozt.com offers a wide range of IAMRUNBOX equipment and training bags for women, making it a convenient one-stop shop for all your active lifestyle needs.