Oakley

What is Oakley best known for?

Oakley built its reputation on high-performance sports gear, with a strong focus on eyewear engineered for precision and resilience. Established in 1975 by Jim Jannard, it started with innovative motorcycle grips before moving into BMX and motocross accessories. The launch of O-Frame goggles in the 1980s brought wider recognition, soon followed by Factory Pilot Eyeshades, further introducing Oakley to the world of performance sunglasses. Pushing the boundaries of optical technology, Oakley introduced advancements like Prizm™ lenses, enhancing contrast and visibility for different environments. Its influence extends beyond eyewear, developing protective gear for extreme sports, military applications, and outdoor activities. Collaborations with top sports teams and athletes, including Loana Lecomte in cycling, Taylor Crabb in volleyball, and Scuderia Ferrari in motorsports, reinforce its reputation among professionals and enthusiasts who prioritize precision and durability in their gear.

What products does Oakley sell?

Oakley has a wide assortment of performance eyewear, protective gear, and active apparel designed for women. Glasses and snow goggles remain defining categories – products of advancements in lens technology, offering enhanced clarity and reduced glare. Snow helmets support activities that require impact resistance. Jackets, vests, and technical ski outerwear have developed with changing demands, offering options designed for movement and durability. Hoodies and sweatshirts are consistently popular garments, extending beyond sportswear as essential pieces of functionality and style. Accessories, including beanies and gloves, complete the selection, reinforcing the brand’s role in performance-driven design for athletes and active individuals.